Starting your own decorating business but don’t know where to begin? Thinking about launching a product range? Want to get into the wholesale product game? Or perhaps you’ve been in business a few years and you need a helping hand and a bit of guidance to get laser focused on your ideas and spark that fire in your belly?

I can help! I have had a wide array of jobs in the interiors industry over the past decade. I’ve worked as a stylist for an online boutique furniture store, a property stylist and more recently as a homewares buyer for an online flash sale site. I know the ins and outs of wholesale pricing structures, pricing products to sell, how to market your services to clients successfully and creating a product range from scratch. I’ve also written two best selling books and regularly contribute to publications such as The Sun Herald, Daily Mail,, and more.

I’m passionate about sharing my knowledge and experience to help small businesses get their product range off the ground, sort out their pricing structure or help a decorator find their way in the big wide design world. I’ll get started coaching you to create a kick-ass plan, tailored specifically to you and your business needs and then help you get the plan underway when you’re ready to take the plunge.

What you’ll get from coaching work with me:

  • An actionable marketing plan for online and offline marketing efforts to reach the right audience
  • A website review to help you work out your customer’s journey and how to speed up the time between finding you online and reaching out to book in with you.
  • Newsletter growth tips & tricks to gain you a loyal following.
  • Nutting out your specific target market so you can tailor your web and marketing copy to the appropriate market.
“I really valued a genuine sense of interest from Emma. The outcome was an experience of gaining knowledge, encouragement and direction for my business. Thanks so much Emma for an excellent service.”
Lorena Crisante Fazio, Nomad Nesting 

“Emma was nothing short of amazing! She really helped me discover and work out the fine details while motivating me and helping me start my business. I cant wait for our next session. I highly recommend Emma!”
Amanda Mulder, Hearth & Hue 

“Just having someone to clarify  what I had in my head was the right way to go, was the confidence I needed. I am so pleased I have made this move, my life is honestly changing.”
Susan Byrne-Callaghan, The Vale Emporium 

You really helped to clarify areas which I need to concentrate on first & answered a lot of my questions that had been swirling around in my head!”
Melanie Baird, Habitat Design.

“A big thank you to Emma, who has helped me realise what I want out of my business, which is freedom to be me. It was incredibly helpful working with an expert in the field, who could put me in touch with other professionals to assist me with my branding, bookkeeping, insurance and all the other things that go hand in hand with owning your own business.  Her confidence and faith in me has given me the tenacity that I was lacking, and I am now excited about the next stage in my creative career.” Claire Cronin-Smith, CS Interiors

1 on 1 Express Package

1 hour sessions over Skype or Phone


An individual, private one hour consulting call. We will discuss any burning questions you like from general business ideas, launching a product/service, pricing for the wholesale market or how to structure your design business. I will provide individual and unique suggestions, recommendations and a plan for you to follow to get your project kick started. You will be sent a questionnaire to complete prior to our call.

All sessions held via Skype or phone.

Get Serious Package

2x 1 hour sessions over Skype


A more indepth look into how you’ve structured your business/product/service and how a little tweaking here and there can give you a whole new outlook on the future of your business. Perhaps you’re considering launching a product range and need advice on pricing the products, or you’re wanting to pick someone’s brains about some ideas you’re tossing around but want someone to tell you that you aren’t crazy. You’ll receive an action plan to follow packed full of tips and tricks specific to you and your business. Cost includes 2 strategy calls. 

All sessions held via Skype or phone.

Design Consultancy

3 Skype Sessions (Held over 3 months)


Let’s get serious and keep you accountable. In our first call we establish achievable goals for you to work through over a three month period. We will check in each month to see how you’re progressing and  to tweak the plan. Topics to work on are creating your website, working on your branding, how to deal with clients, setting up the right systems and processes to free you up to do the work you love most. You will be sent a questionnaire to complete prior to our call. Cost includes 3 strategy calls. 

All sessions held via Skype or phone.

*To book a free 20 minute discovery call, fill out the form below and I will call you to chat about what you’re looking to work on in your business.

Customised packages to suit your needs are also available if nothing above tickles your fancy.

Let's connect.

Let's connect.

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